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2002 PRESS

Optimize Magazine

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"Hard Value in Soft Returns", May, 2002.


The Boston Globe

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"View from the marketing fringe: era of trust awaits", May, 2002.


CIO Magazine

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"Top CIOs Make the Most of Their Human Resources", April, 2002.


CIO Information Network

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"The E-Business Ecosystem is Here", April, 2002.


Informationweek

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"Building Organizational Capital", April, 2002.


Informationweek

:

"Trust-Based Marketing Builds Better Cars", April, 2002.


Informationweek

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"Taking a Total-portfolio Perspective with IT", April, 2002.


Informationweek

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"Hidden Value", April, 2002.


Informationweek

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"Invest in Customers and Everyone Gains", April, 2002.


Informationweek

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"Intangible Assets Lead to Real Success", April, 2002.


Boston.Internet.Com

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"Wireless Wins at MIT eBusiness Awards", April, 2002.


Boston.Internet.Com

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"Berners-Lee: Prepare for Next-Gen Web Now", April, 2002.


Computerworld

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"Wireless for Financial Services is a Niche with Potential", April 2002.


Business 2.0

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"Ebay's Secret Ingredient", March 2002.


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